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Build a cold call coach that reviews every call that didn’t book
Picked and checked by Olga Pearson, SalesUpLevel
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Connect-to-conversation rate went from under 30% to over 60% (82% one week); 33 phone meetings booked over about 5 months.
After every connect that didn’t book, ask AI three questions about the transcript. Volume plus direction moved his numbers; he later scaled it into a team coaching agent.
By Won You, BDR, then Growth Lead at Great Question, posting on LinkedIn · Won You on LinkedIn ↗ · Jul 22, 2026
If you sell: run it before your 10am
- Record and transcribe your calls.
- After each connect that didn’t book, paste the transcript and ask the three questions below.
- Note one fix and use it on your next call block.
- Track dials, dial-to-connect, connect-to-conversation and conversation-to-meeting every week.
Here is a cold call transcript where I connected but did not book a meeting: [paste]. 1) What was the realistic chance of booking this person, and why? 2) What could I have done differently? Quote the exact moment. 3) What did I do well that I should keep? Be blunt and specific.
If you lead a team: roll it out
- His version became a team agent that scores calls and tracks openers and objections.
- Score the whole team’s calls and watch the trend week over week.
Watch out for
- He also made about 5,000 dials in two months. The coach worked alongside high volume, not instead of it.
- Check your local rules on recording calls before you record.
Source: Won You, Won You on LinkedIn, Jul 22, 2026. Results are as reported by the source; we did not measure them.
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